Fabulous Functions is a new start up company, specialising in event and wedding planning.
They approached Byteback Computers as they had no previous knowledge of web marketing and required a package which included a website; help with initial SEO; and support and advice regarding Social Media marketing.
We came up with a site which met all of their needs, and, allowed them to take responsibility for the upkeep and maintenance of the website thanks to Joomla's easy to use interface and article editing system. With very little previous experience, their personnel are now writing their own articles directly onto the site, and have taken to it very quickly.
Karen Piano.
A local piano teacher approached us with a request for a simple website and an internet marketing package that would help her to compete on a local level in Nottingham.
We worked closely with Karen to select a few vivid images, and Karen herself supplied the written content for the website. With some on page Search Engine Optimisation, and Meta data based upon keyword research the website reached page 1 of Google for two of her three major search terms within 3 weeks of launch.
We are now working on some off site articles which will ensure that the site not only climbs higher, but maintains its position despite only being a small site in itself.
Kitronik is a leading supplier of design and technology resources and electronic projects to schools and hobbyists. Their core business, for some time, has been selling into schools directly, but with the recent launch of their new e-commerce site they took the decision to engage Byteback Computers in a bid to increase their market share amongst the home hobbyist.
As the site was built around Concrete CMS, the staff were already fully trained in adding their own products and the basics of maintaining the site.
This is a four month project, and so, time has to be managed as wisely as possible. The site already ranked well for some of the kits on sale, such as the mp3 amplifier kit, but other terms, such as arduino project kits, were languishing on page 3.
During the first month, we have done extensive keyword analysis and commenced a sitewide plan to amend Meta data accordingly. In addition, we have highlighted ways in which Kitronik can attain some high authority backlinks from sources that already use their products and would be more than happy to provide a suitable thank-you.
This case study will be updated throughout the project.
Spray Tans For You.
Spray Tans For You wanted to improve on their freewebs site to reflect their growing reputation as Londons top mobile spray tanning company, and to keep up with the demand created by them cementing their position as the UKs number one competition spray tan provider.
As well as a complete website makeover, they needed the facility to easily add articles to their blog, which, when using Joomla is as simple as using any word processing software.
Social Media integration was also important, and so we included a Share button for all the major social networks, as well as a facebook like button, and a feed from their facebook site.
